Sportsbet launched back in 1993 and has, over the years, experienced some ups and downs. Currently it is very much in an ‘up’ stage after undergoing a site makeover and is one of Australia’s foremost online bookies. The overhaul has greatly improved site navigation and now boasts an easily navigable platform with very good market coverage, particularly within Australian sports.

Sportsbet reviewed by Bet With Aus rated 4.5 out of 5
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Promotions

Sportsbet are offering new sign-ups a 100% matched first bet up to a value of $150, whether your selection wins or loses! So, you could place a $150 bet, and instantly get a $150 bet completely free. They also run an offer whereby, should your selected team lose by 6 points or less in the AFL, or 3 points or less in the NRL, Sportsbet will split the bill and refund half your losing bet up to a value of $50! There are quite a few more promotional offers available to existing customers, but we’ll leave that for you to sign up and find out more about them!

Refer-a-Friend

Tell your friends to join Sportsbet using the Refer-a-Friend reference number that you have given them. Once they have deposited a minimum of $50 and have started wagering your account will be credited with a $50 free bet.

Platform

The Sportsbet site really is a huge improvement on its previous state and it now only adds to the vast array of markets on offer. Sportsbet really do know what sports betting is all about, they have done for years and they are making the most of their experience by delivering excellent service to their customers. Their site structure is almost identical to that of IASbet, a company that they actually acquired in 2009, but uses different templates. As with IASbet and many other bookmakers, the layout of choice is with the menu on the left, a menu which, it must be said, carries a fairly exhaustive list of sports and events. When looking to drill down to a particular market or event within a sport users will see that the left menu remains static, so they can always easily backtrack to another sport. Once a sport has been selected, the middle section of the page will display the possible events and markets within the sport as well as the odds of each selected event. We like the layout as it isn’t sending your eyes all around the page looking for what you want to see, everything is in a prominent position in the centre of the page. The betslip provided on the right hand side automatically calculates the possible returns for your selections – in both single and multiple formats – so once again, everything is laid out right in front of you. Customer service is very good at Sportsbet, something their experience will have taught them is highly important. There is an extensive help guide which should solve a number of issues, but if your problem remains then you can submit a query via phone, email or via live chat if it just can’t wait.

Odds

Odds are available in decimal format only but are competitive without being among the lowest margins. With Sportsbet it is very much about the ease of use and the betting experience than the ultra high odds, which will suit the more casual gambler than the astute professional. Along with competitive odds, Sportsbet also offer an impressive range of sports and markets for users to bet on, in particular their offering of AFL, NRL and Super 15. On these markets users will find in excess of 50 markets per match which is goes some way to being unbeatable among Australian bookmakers. On top of these Australian favourites, Sportsbet also provide markets for more ‘exotic’ sports such as MMA-UFC, Hurling and Gaelic Football to name but a few. Horse racing is another strong point for the Sportsbet CV, as they cover events in Australia, New Zealand, Asia and the Americas, each with a range of available bet types to suit each customer’s preferences.

Mobile Betting

Unfortunately, as with IASbet, Sportsbet do not offer a mobile betting app. They do, however, provide an optimised mobile site that is compatible with a wide range of mobile devices and covers all the sports and markets on the main site with a ‘live odds’ feature that enables users to click on their selected odds and be put through to an phone operator who will take their bet, in play!